Sales & Marketing


Space Still Available for Medtrade Workshops

Attendees still have time to sign up for the Certified Durable Medical Equipment Specialist, the Team@Work Sales Bootcamp, and the Retail Fundamentals Workshop.

Podcast

Adopting an Outcomes-Based Sales Approach

As U.S. healthcare moves away from fee-for-service models and more towards an outcomes-based care model, HME providers will have to change their sales strategies.

David Kopf

Editor’s Note

Aging Independently — and Differently

There is a trend among the aging population that providers need to understand.

Problem Solver

Referral Sales: New Rules for a Radically New Game

The nature of HME referral sales is changing. What are the tools and resources providers should incorporate into their game plans?

Provider Strategy

Working Cooperatively with a Manufacturer

Providers and manufacturers must take care to understand the laws governing how they work with one another.

Trella Health Releases Enhanced HME and Infusion Market Data

Trella's Marketscape Insights give providers enhanced market data tools to identify high-value opportunities and learn more about specific physicians and organizations.

Podcast

Hospital Security and HME Sales

As hospitals reconsider and revise their security policies in the wake of the Tulsa shooting, HME providers will need to alter their sales practices to adapt.

Provider Strategy

Enhancing Customers' Store Experience

HME Sales

2022 HME Business Handbook: HME Sales

How To Improve Referral Sales Using Market Data and CRM

Podcast

Product Protection Plans for Retail HME

Offering protection plans for retail HME items can benefit both patients and providers in many ways, and it turns out implementing them doesn’t require much.



Ty Bello

Problem Solver

Sales in the Endemic

We will never go back to a pre-pandemic sales process, so where and how does sales fit into your business going forward?

VGM Releases Sales and Marketing Playbook

The fourth quarterly edition of VGM’s playbook series for 2021 gives members of the HME organization a collection of best practices, guidance and insights into sales and marketing.

New For Medtrade West: Team@Work's Sales BootCamp

The sales and leadership coaching firm brings its longtime in-depth sales training workshop to Medtrade for the first time, but the value of the program continues well beyond the event.

Strategy

2021 HME Business Handbook: Strategy

To Chase or Not To Chase: The 'Shiny Object Conundrum'

New opportunities can be exciting and seem almost irresistible. How does a savvy HME owner and operator distinguish between the 'latest thing' and a legitimate chance to increase revenue?

Team@Work Expands Coaching Staff

Rebecca Small joins coaching and business services organization as its new vice president of DME/HME Business Development.

Podcast

Five Referral Sales Challenges Facing HMEs Right Now

HME sales expert Ty Bello joins the HMEB podcast to discuss how providers can overcome the five toughest sales challenges in the post-COVID healthcare environment.

Strategy

2021 HME Business Handbook: Strategy

Harnessing Data to Navigate the Post-PHE and Grow Market Share

The market data solutions now available are light years beyond what we once had. How so, and how does an HME sales organization maximize its effectiveness with them?

Team@Work Sales BootCamp Debuting at Medtrade West

The full-day event will run July 12 at the Phoenix Convention Center and will provide sales insights, tactics, leadership training and more.

QS/1 Integrates with Google’s Pointy

DME pharmacies and community pharmacies using QS/1 Pharmacy Management can now reach more local shoppers by showing them their inventory online thanks to the integration.

Podcast

The New Normal for HME Sales

Going forward, providers' sales teams must implement a more robust sales process that integrates market data and CRM.

HME Business Podcast